Effective Date: March 11, 2026
Last Updated: March 11, 2026

1. What Are Cookies

Cookies are small text files placed on your device when you visit a website. They help the site remember your preferences and understand how you interact with it. We also use similar technologies like local storage and tracking pixels.

2. Cookies We Use

Essential Cookies

These are required for the website to function. They handle things like session management and security. You cannot disable these without affecting site functionality.

Analytics Cookies

We use Google Analytics (GA4) and PostHog to understand how visitors use our site. These tools collect anonymous usage data such as pages visited, time on site, and referral sources. This data helps us improve the site experience.

• Google Analytics (GA4): Collects anonymized usage data. Subject to Google's Privacy Policy.
• PostHog: Product analytics for understanding user interactions. Subject to PostHog's Privacy Policy.

Marketing and UTM Cookies

We store UTM parameters (campaign tracking data from links) to understand which marketing channels bring visitors to our site. These do not contain personal information.

3. Third-Party Cookies

Some cookies are placed by third-party services we use, including Calendly (for scheduling demos) and Mapbox (for our free maps tool). These services have their own privacy and cookie policies.

4. Managing Cookies

You can control cookies through your browser settings. Most browsers allow you to:

• View what cookies are stored on your device
• Delete individual or all cookies
• Block cookies from specific sites or all sites
• Block third-party cookies

Note that disabling certain cookies may affect website functionality.

5. Updates to This Policy

We may update this policy from time to time. Changes will be posted on this page with an updated effective date.

6. Contact Us

If you have questions about our use of cookies, contact us at hello@amaearthgroup.com.